AmCoa · Your Skyway to the Future

Context

As next-generation air mobility emerges, most booking experiences still feel like legacy rail and airline portals, traditionally form-heavy, segmented, and visually stale. AmCoa explores what a modern “skyway” transportation app could look like if it borrowed the clarity of travel management apps but leaned into a futuristic brand.

Challenge

How might we design an experience where a rider can seamlessly move from onboarding to sign up, look up an existing trip, book a new one, and revisit activity without feeling lost in a maze of tabs and separate flows?

Goals

• Establish a clean, ownable visual identity anchored in AmCoa green and bold typography.
• Create a simple, predictable navigation pattern for core travel tasks.
• Design portfolio ready mockups and animations that clearly tell the story of the product.

Outcome

A cohesive set of screens from onboarding to activity that demonstrate how AmCoa could support riders through sign-in, booking, status checks, and trip history in a single mobile experience.

AmCoa’s identity is built around a deep signature green, contrasted with white, light gray, and dark slate. The logo and splash screen were designed to feel premium and dependable, similar to a financial or transit institution.

The onboarding sequence introduces AmCoa as a “skyway to the future” through a combination of eVTOL imagery and a grounded, single primary CTA. An optional guest path lets users explore without fully committing yet.

• Single primary CTA: Get Started.
• Secondary option: Continue as a guest for low-friction exploration.
• Gradient overlay to keep copy readable over photography while retaining the sense of altitude.

The sign-in and sign-up flows are intentionally conservative: familiar patterns, clear labeling, and minimal decoration. This helps balance the futuristic concept art with a sense of security and reliability.

• Standard email + password pattern.
• Optional SSO buttons to support future login providers.
• Clear separation between login and registration screens to reduce confusion.

Once authenticated, the home screen focuses on a single job: finding an existing trip. Confirmation number, first name, and last name are enough to surface bookings even if the rider doesn’t remember their account details.

• Trip lookup form sits above the fold and is visually prioritized.
• Rewards and destination cards live below, turning the home screen into a travel hub without blocking trip search.
• Tab bar navigation gives quick access to Home, Book, Status, Activity, and Account.